Tamworth-based Ello’s Electrical has once again proven its spark in the industry, winning the 2025 Best in the New England (BITNE) award for Best Electrician. This marks the second consecutive year the family-run business has claimed the title, cementing its reputation as one of the region’s most trusted and professional electricians.
Established in 2017 by director and lead electrician Matthew Ellison, Ello’s Electrical has grown rapidly, earning a loyal client base across Tamworth and the wider New England area.
With a focus on high-quality workmanship, safety, and outstanding customer service, the business offers a full suite of electrical services—including domestic, commercial, rural and industrial work, switchboard upgrades, data cabling and underground electrical services.
Their BITNE win last year highlighted the company’s professionalism and reliability, with clients praising the team for being prompt, approachable and respectful on the job. This year’s victory builds on that strong reputation, with voters recognising the consistency and quality that Ello’s Electrical brings to every project.
Mr Ellison once again thanked his loyal client base for their votes and support.
“Nothing much has changed for us in the last 12 months – we’re still flat out, doing what we love and we really appreciate the support,” said Mr Ellison.
It’s very clear that Ello’s are a strong part of the Tamworth business community with this year’s glowing comments once again highlighting their friendliness and professionalism.
“The service is prompt and friendly, and the family-owned business provides exceptional work,” said Chloe.
“Not only does he know he’s stuff but is the friendliest guy you could ever meet. Fair priced and is efficient and does an absolute great job, also very professional. Love it,” said Amanda.
Ello’s is still a small team, with Mr Ellison at the helm and alongside his apprentice Jack, who is now half way through his apprenticeship. Together they pride themselves on staying up to date with industry standards and offering transparent, fair pricing.
Their website and social media are filled with five-star reviews, customer testimonials, and impressive before-and-after shots of recent work—evidence of the pride they take in their craft.
As they celebrate back-to-back wins, Ello’s Electrical shows no signs of slowing down.
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